40+ SaaS Statistics You Must Know In 2024
Software-as-a-service (SaaS) has become an integral part of the technology landscape in recent years. To get your head around the SaaS industry, you need to understand the latest SaaS statistics and trends. This guide looks at the biggest changes impacting the SaaS industry. I’ll share the latest SaaS statistics ranging from SaaS usage, market size, […]
How to Become a B2B SaaS Content Writer
A B2B SaaS content writer focuses on crafting specialized content for businesses that offer cloud-based software solutions to other businesses. This role requires a unique blend of technical acumen, industry insights, and writing prowess to produce various forms of content like blog articles, whitepapers, user manuals, and promotional materials. This guide covers everything you need […]
How to Become a SaaS Content Writer
A SaaS (Software as a Service) writer specializes in creating content for companies that offer cloud-based software solutions. Leveraging a blend of technical understanding, industry expertise, and writing skills, a SaaS writer crafts various types of content such as blog posts, whitepapers, user guides, and marketing materials. This guide will provide you with actionable insights […]
15 SaaS Marketing Strategies To Grow Your MRR in 2024
On December 6, 2021, Aura, a small SaaS company that provides identity prevention services, was getting an average of 9,000 visitors a month from search traffic. By December 6, 2022, that number had increased to 333,313. SEO underpinned the company’s rapid growth, helping it establish brand recognition and making search the primary customer acquisition channel. […]
How To Achieve SaaS Product-Market Fit
There’s no such thing as a product that sells itself. Or is there? It may sound too good to be true, but if you have a product that targets customers who want and are willing to pay for it, you can sit back and watch the profits roll in. Just don’t lean back. Product-market fit […]
Technical SEO For SaaS Made Easy: 10 Things You Must Do
In July 2021 Writer implemented technical SEO fixes to improve the search rankings for its free grammar checker. The impact was significant; within three months page traffic went from 209,000 monthly visitors to 1.7 million. Technical SEO underpins the success of your SaaS SEO efforts. Fixing your technical SEO issues can have a major impact […]
SaaS Sales: How To Sell SaaS Products In 7 Steps
Navigating the world of enterprise SaaS sales often feels like steering a ship through uncharted waters. The old maps of traditional sales won’t serve you here. High-value deals, extended sales cycles, and complex decision-making units add up to a challenging but rewarding process. This article will share details on SaaS sales, showing you what you […]
9 SaaS Inbound Marketing Tactics to Master (with Case Studies)
You’ve got some traffic coming to your website. Awesome, that’s half the battle. Now you need to develop a relationship with these strangers and turn them into best friends. Friends who want to give you money every month. It’s going to be hard work. This guide will teach you how to attract and engage prospects […]
The Definitive Guide to B2B SaaS Marketing
The Return On Investment of landing an enterprise client can be huge. Getting a large client to sign on the dotted can result in you landing 1,000+ accounts. Getting excited? If this is your first attempt at promoting B2B SaaS, you need to unlearn most of the things you know about marketing. Next, you need […]
12 Amazing SaaS Marketing Campaign Examples You Must See
SaaS marketing is a unique challenge, as you’re selling a digital product that can’t be held or owned. And, unlike traditional marketing, your work doesn’t end once the product is sold. You must constantly prove the value of your product to retain customers and justify monthly payments. But don’t worry. By researching and implementing effective […]