Our clients have leapfrogged the competition to get $12,000,000+ in search rankings already. Find out how our SaaS marketing agency can help you achieve your business goals.
Ask any SaaS marketer how they scaled and they’ll tell you the same thing; double down on what works.
That’s where we come in.
We focus on the marketing channels that provide predictable, scalable growth. As experts in search and paid advertising, we can help you dominate Google.
Our results speak for themselves. We’ve helped:
We’re here to help you achieve ambitious targets that impress funders, and keep your board smiling. Schedule a call to find out how we can help your company.
We provide three types of SaaS SEO packages that are customized to your unique needs. We can develop and execute your content marketing strategy, support your link-building efforts as an outsourced link-building team, or provide a complete SEO service where we help formulate the strategy, create the content, and secure those authority links.
Click between the tabs below to check out our different service offerings. You can see examples of our results and get a sense of which service will best suit your needs.
Who Is It Best For: Our link building service is best suited to SaaS companies with a strong SEO and content team. You already have a content marketing strategy in place and you’re creating great content already. What you’re struggling with is securing those backlinks to make your content rank. This is where we can step in.
How We Work: You provide us with a list of posts or pages that you want to rank. We discuss the types of links you are after. You can choose between guest posts, link inserts, or partner links. We’ll set minimum benchmarks for things like Trust Flow, Domain Authority and site traffic. For example, you might be looking for guest posts, link inserts and partner links with a minimum DA 35, site traffic of 10,000+, and Trust Flow 20+. We then work on securing you an agreed number of links every month.
Success Stories: Our link-building service is popular with high-growth and enterprise SaaS companies that have a great SEO team in-house. Companies like Aura, Beaconstac, and Writer. Each client has its unique needs. We’ve worked closely with each client to secure contextually relevant link inserts, partner links, and guest post opportunities for each site.
Take Beaconstac as an example. They are trying to rank for highly competitive sales page terms like “QR code generator” with a Keyword Difficulty of 94 out of 100 on Ahrefs (one of the hardest terms you can target). This is one of the terms we’ve been helping them rank by securing references within topically relevant blog posts and pages of authority websites.
This page generates approximately 157,000 visitors a month to the Beaconstac site. When we started working with them, the page was getting just under 60,000 visitors a month. We’ve helped them improve search rankings for a number of target pages.
To be clear, our link-building efforts would not work if Beaconstac was not already offering a great service that people using a search engine love. That’s the case for all of the clients who we provide link-building services for.
Our Unorthodox Guarantee: If your content is not up to a quality we feel deserves to rank, we won’t work with you because it’s going to be a waste of our time and your money. We only provide link-building services to companies with great content. That’s how we maintain our reputation and deliver results.
Who Is It Best For: Our content planning and creation service is best for one of two types of SaaS companies. On the one hand, you might be an enterprise SaaS business with an SEO team and an ambitious content calendar. In this case, you have a good understanding of the types of keywords you want to target. You are either looking for support with planning and content creation, or you just need a company that can create high-quality content that meets your expectations at high volumes. Turning to an agency allows you to boost your content output without the hassles of hiring staff.
Alternatively, you might be a high-growth SaaS company with a smaller in-house SEO team. You have the beginnings of a content plan. You need support coming up with a strategy that will generate outsized results, and need an editorial team to create a brief and write amazing content that deserves to rank in the SERPS.
How We Work: Our approach will depend on your specific needs. We’ll start by discussing what you’re looking for from an outsourced content team. If you need help with planning a keyword strategy, we’ll assign a project lead and a superstar consultant to the campaign. They’ll help you develop your content strategy, and pick suitable keywords to target. Our editorial team will then create comprehensive article briefs for every article before our writers create the content.
If you already have a keyword list, our editorial team will create the article briefs before the writers get on with the content. Each article we produce goes through two rounds of internal editing before your team gets the opportunity to feedback on the content for the final round of revisions.
Success Stories: Our content planning and creation service is used by both enterprise and scale-up SaaS companies. Satisfied clients include companies like GetResponse, which turn to us for support with creating and updating blog posts. We also support scale-ups with big ambitions like Quidlo, a time-tracking app.
In the case of Quidlo, their team already had the beginnings of a content plan in place. They were looking for some SEO insight, plus external editorial support. We helped Quidlo create comprehensive content briefs and original on-site content targeting specific keywords. Since partnering with Quidlo, they’ve gone from 1,000 visitors a month to over 7,000 monthly visitors.
This is a relatively small campaign. We were delivering approximately 15 blog posts a month. However, the results nicely illustrate the impact a solid keyword plan combined with high-quality content can have. Enterprise clients with larger content needs generally see bigger results.
Our Unorthodox Promise: Critical feedback helps us up our game. If you’re not happy with the quality of the content we’re delivering, you don’t have to pay. It’s as simple as that.
Who Is It Best For: The full-service SEO package is used by two types of SaaS companies. On the one hand, we partner with SaaS businesses that have a small SEO team, or no in-house SEO team. These companies recognize the importance of SEO, but either don’t have the capacity to develop a strategy in-house or need external support to develop and execute an SEO campaign.
Alongside these businesses, we also work with enterprise companies that have an SEO team in place, but want strategic external advice and are looking for the capacity to create content and secure backlinks at scale to hit ambitious marketing goals. In this context, our team functions like an external part of your marketing team.
How We Work: We kick off every project by getting to know your team and learning about your goals. We’ll then develop an appropriate strategy. Normally, we begin by doing a technical and content audit of your site. Following on from that, we do things like a competitor gap analysis, before coming up with an SEO strategy with a timeline and agreed deliverables.
We take a slightly different approach to almost every other SaaS SEO agency with our full-service SEO package. We assign an in-house team and a superstar consultant to your project. Our consultants have worked for high-growth enterprise companies like G2, Nextiva, and others. Using a combination of in-house experts and consultants ensures your team delivers a strategy that generates outsized results.
Success Stories: We provide full-service SEO packages to enterprise and scale-up companies. A nice example of just such a partner is Right Inbox. We helped them develop and execute the SEO plan that’s taken them from around 30,000 visitors a month to more than 185,000 visitors a month.
To be clear, we can’t take all the credit for these results. We work closely with the in-house marketing team at every SaaS company we support. The SEO strategies we develop are in collaboration with the founders or in-house teams at a company. The results we deliver aren’t possible without the support, insights, and trust of our clients.
Our Unorthodox Promise: Unlike other agencies, we don’t believe in locking clients into long-term contracts. If you want to stop working with us, you just need to provide 30 days’ notice. We don’t consider this an issue. Our satisfied clients are more than happy to stick with us.
We generally kick off a project with a technical SEO audit. The audit is a chance to review your site and find things holding you back in the search rankings. We use various tools to run our technical audits, including Google Page Speed Checker, Screaming Frog, and SEMRush Log File Analyzer. We’ll look at things like page speed, backlink profile, broken links, 404 hits, server logs, crawl budget, and other issues. At the end of the audit, we deliver a list of problems and a game plan for fixing the issues.
If the previous explanation was confusing, consider the scenario where you are selling your house. You would bring in a structural engineer to check for significant issues that require repair, and then an interior designer to enhance the aesthetics of the place. Similarly, our SEO audit aims to pinpoint significant problems that demand immediate attention and minor cosmetic improvements that can enhance the user experience.
A successful SEO strategy requires a keyword gap analysis. Our team will evaluate your search data and compare it to your competitors’ to find potential areas for growth. By examining the keywords you’re currently ranking for and comparing them to your competitors, we’ll uncover any missed opportunities. This process will help you stay competitive by identifying the terms that your rivals are ranking for, but you’re not.
Our site audit is instrumental in discovering the essential keywords to target for your SEO campaign. Once we’ve agreed on the target keywords, we’ll create a topical keyword map. Creating articles that target these longtail keywords will help you establish niche expertise. That makes it easier to rank get your content ranking. This systematic approach to keyword research is the groundwork for an SEO campaign that generates outsized results.
At the heart of SEO lies exceptional content. Before we even begin writing, we create a comprehensive outline to provide structure. Our team of researchers spends at least an hour studying the search results to determine user intent and identify ways to give our content a distinctive spin. Then, we enhance the headings with plenty of insights.
Our ultimate aim is to create unique standout content. This is crucial in securing a spot on the first page of the search results. Our approach ensures that your content is never just a clone of existing articles and stands out for its originality.
Once we’ve got the outline ready, we’ll assign the task to one of our skilled writers. We utilize AI-powered tools such as Surfer SEO to ensure that the content is optimized for the semantic keywords that search engines are looking for. The article then goes through two rounds of editorial feedback before we share it with your team.
We’ll make any final adjustments based on your feedback. Plus, keep in mind that we can deliver content at scale. Our talented writers can produce over 50 SEO-optimized articles per month for your blog if required.
We’re experts in authority link-building, which helps improve your search rankings. We employ two primary methods to acquire authoritative links. Firstly, we can ghostwrite guest posts for you. Our ghostwriting service involves finding niche-relevant websites, identifying content gaps, pitching guest post ideas, and creating content that aligns with your brand’s voice. Check out this Search Engine Watch article as an example of our work with May Habib, Co-founder of Writer.
Guest posts are an excellent way to gain backlinks and establish your authority in the industry. In addition to the SEO benefits of these links, guest posts can help position members of your team as thought leaders and provide material for your marketing efforts. It’s a win-win situation. We’ve helped clients secure thousands of ghostwritten guest posts on authoritative sites.
We also offer link insertions and brand mentions for your company. For instance, we can obtain links to your target page from relevant sources using appropriate anchor text. Additionally, we can secure brand mentions of your company on list posts, such as Hubspot’s resource list of the best tools in your category. This can help drive referral traffic and leads to your business.
Digital Marketing Specialist, Ramp Ventures
“We've been working with Crunch Marketing for almost two years. We started with a limited partnership and we're now working together across companies under Ramp Ventures. They are professional, easy to work with and consistently deliver results.”
Co-Founder 3DCart
“We turned to Crunch Marketing for SEO support. Once we agreed on deliverables, the project operated on auto-pilot. A great team to work with. We've been impressed by the quality of the work, and the results they've delivered.”
Co-founder of Vyper
“Nico and his team are incredibly knowledgable in SEO, content marketing and delivering results. We doubled our organic traffic in 3 months. I’d recommend his services to anyone.”
We kick things off by getting to know your SaaS marketing goals. This is our chance to ask questions and get those vital insights about your product.
After the initial meeting, we get on with the research. We'll conduct competitor analysis, and review your marketing funnel. We then put together a marketing plan.
Once there's a plan in place it's our moment to impress. We'll execute the strategy, monitor the results, and report on how things are going.
One of our biggest strengths is our SaaS network. We work closely and partner with some of the biggest SaaS companies that are dominating the search results. Having these relationships ensures we’re on top of the latest SEO trends, and means we can secure you those powerful backlinks.
DR 92 830k Visitors/ Month
DR 90 7.01 Million Visitors/ Month
DR 85 1 Million Visitors/ Month
DR 90 4.88 Million Visitors/ Month
DR 87 6.15 Million Visitors/ Month
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DR 77 1.7 Million Visitors/ Month
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DR 87 1.78 Million Visitors/ Month
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DR 90 2.1 Million Visitors/ Month
DR 92 27.32 Million Visitors/ Month
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DR 89 6.35 Million Visitors/ Month
DR 90 2.06 Million Visitors/ Month
Fill in the form below to secure your consultation. We’ll send over a short exploratory questionnaire that you’ll need to fill in. The questionnaire helps us understand your needs and prepare for the call. Look forward to chatting with you.
SaaS companies use multiple sales and marketing channels They want to be everywhere to connect with a large audience, develop leads, and maximize those touchpoints. Within the mix of channels, there are some strong favorites.
First, you have paid media. Think Google ads, social media ads, and all that stuff.
You should focus on paid ads if you know your marketing metrics and can design sales and landing pages that convert. Paid ads are a great way to fill the top of the marketing funnel or target keywords you know convert.
The nice thing about paid ads is the barrier to entry is low, and you can scale fast.
You just need cash to get started and an offer that converts. You can improve the returns on your advertising efforts by focusing on conversion rate optimization.
The problem with paid ads is the conversion rate normally sucks. You’re trying to get people to pay money every month for your service. It’s hard to convince people to commit to a monthly plan. You’ll find it easier to generate those conversions when people know your brand.
Another issue, which is a problem with search engine ads, is you’ll run out of profitable keywords.
To get around this, look into search engine optimization and content marketing. SEO is a great inbound marketing channel. With a clever content strategy, you can rank content for different parts of the customer journey.
Search is great for sustainable growth. You can target buying terms and keywords that are too expensive to bid on. Once you secure your rankings, you’ll keep generating results for months or years to come.
The drawback; it does take time to produce results from content marketing.
As you generate qualified leads, companies normally focus on owned media. Email is probably the most profitable owned SaaS marketing channel. It has one of the best ROIs of any marketing channel. That’s why people say that “the money is in the list.”
You have other marketing strategies, of course. B2B SaaS companies with a sales team often focus on direct outreach. It’s a great demand generation strategy.
What we’re trying to say is that SaaS companies are all different. Everyone has different business goals.
Someone else’s “marketing strategies” may not work for you. That’s why audience research is so important. You have to research your customers and identify the channels they love. Digital marketing agencies with experience supporting SaaS firms can help develop your digital marketing strategy.
We’re a B2C and B2B SaaS marketing agency. We work mainly with enterprise and scale-up companies. Some examples of existing and former clients include Monday, GetResponse, Nextiva, Shift4Shop, and many other global firms. We also support scale-ups like SurferSEO and Writer.
Companies with big ambitions and a smart team.
Most of the firms we work with have an international presence or have gone through a funding round. They turn to us because they want to rocket their lead generation efforts.
A nice example of a successful partnership is Writer. They had a great marketing team in place when we started working together. They knew what they wanted to achieve.
We’ve supported them grow from 8,000 visitors a month to 2.1 million. They’ve seen triple-digit annual growth rates from our marketing efforts. It’s pretty impressive, and we like to think we can do our bit to help you. With our support, we’ll put you on a path to sustainable growth so you can scale your recurring revenue.
Crunch is a full-service SaaS marketing agency and offers several services. We mostly provide SEO and content strategy. We provide technical SEO, on-site SEO, content modeling, and off-site SEO services to our clients.
Another one of our specialties is conversion rate optimization. Our in-house marketing team will help to optimize your core pages so you get more customers from the same number of visitors. CRO can really help you nail your annual growth rate.
Crunch Marketing can also manage and optimize paid advertising campaign. That means running Google AdWords, alongside Facebook, LinkedIn, or other forms of social media advertising.
We have a straightforward three-step framework for getting started with new clients. The first thing we do is get to know you. We’ll ask questions to better understand what you hope to achieve from the partnership and your marketing challenge.
Next, we’ll analyze existing data. We want to understand the marketing trends and establish a baseline.
Once we’ve done the review, we work with you to develop the marketing plan. Our goal is to create a growth marketing plan for your brand. We’ll share a business growth plan to raise awareness and generate and convert leads.
We’ll then discuss a timeline and define project KPIs.
Finally, we implement the marketing campaigns. Our team of marketing experts will take the lead. Our marketing company tracks everything closely. We’ll show you what we’ve delivered, and reveal how our content marketing strategies have helped you get more customers.
As mentioned earlier, SEO is a long-term game. Don’t expect overnight results. We’re many things, but wizards, sadly not.
So here is the deal. SEO takes around six months to generate meaningful results. Three months in some cases. So, our minimum contract runs for 12 months. But you can end the contract with a 60-day notice period. Pretty sensible, right?
Though not entirely enough, three months should help you see what kind of results we can generate for your brand.
That said, most of our clients sign a one-year contract. This gives us enough time to execute our plan. The clients also get to witness the full potential of our services. Win-win. So why don’t you book your free consultation today?