How Tray Lets Users Self-Segment With Demo Options

Providing a demo of how your platform works before they give it a spin seems logical. Especially in the B2B space. Tray lets prospects sign up directly for the free trial, or demo the software in one of three ways: schedule a 1:1 meeting, join a monthly webinar, or watch a recorded demo. Traffic can […]
How to Boost Your Rankings Through Internal Links

Sometimes you just need a few new internal links pointing to a piece of content to get it ranking. Here are two ways to improve your internal linking. Do a site search on Google for your target keyword. Add relevant internal links from high authority pages to lower authority pages. You can do this by […]
Borrowing UGC Insights For Blog Posts

Sites that publish User Generated Content (UGC) are a great source of insights for blog content. They’re handy because: To give you an example, we use LinkedIn Pulse to get insights for the marketing blog posts and guest posts we’re creating for clients. It’s a framework you can copy. Here’s how we do it. Do […]